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Our Experts

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Courtney Akel


Courtney is a 2nd generation member of a flooring family business. With an MBA from Little Rock, AR, she’s spent over a decade managing projects for Fortune 500 companies. She is now looking forward to applying that expertise and attention to detail to the flooring industry, and helping you make your home beautiful for less. Courtney enjoys working with people and providing a hassle-free, memorable experience for her customers. She also stays up-to-date on key trends, the latest flooring technology, and new warranties to ensure you get the best deal in town. Courtney will then manage the process from A to Z, leaving you with beautiful floors that you’ll love for years to come. When she’s not working, you’ll find her exploring the outdoors, doing some morning yoga, playing pickleball, cooking with her husband, or playing with the family cat.

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Bill Ruddy - Regional Manager


Bill enjoys helping customers' visions come together by sharing his design and expertise with his clients, always focusing on the functionality of the best products and using his creativity and knowledge to create beautiful spaces. He has been working in the flooring industry for the past 35 years. His experience comes from physically installing products, learning new trends and flooring technologies, and assisting customers in finding their perfect flooring within the budget they expect. Recently, Bill has been guiding our sales professionals to ensure all our customers get the same exceptional service he has always offered.

Bill is very family focused with an eye on adventure. He and his family love traveling and getting outdoors, biking, hiking, and anything around the water. He loves to say, "Always live the adventures that memories are made of".


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Deven Wisecup


Deven thoroughly enjoys building relationships, guiding people to make the best choice for their homes, and educating our customers. He is passionate and works hard to provide exceptional customer service and get customers the best quality product and a life-proof install for less! 


Deven loves networking and doing activities that contribute to his life goals. He loves reading and working on his client's new projects.